Asus has launched an improved variant of Asus Zenfone Max ZC550KL in India. It comes in two variants, one with 2GB RAM and other with 3GB RAM. The base model is priced at Rs. 9,999 while the 3GB RAM model is priced at Rs. 12,999.
sus ZenFone Max ZC550KL features a 5.5 inch HD (720×1280 pixels) IPS Display. It is powered by a 1.5GHz Octa-core Qualcomm Snapdragon 615 Processor with 2GB/3GB RAM. For graphics, it comes with Adreno 405 GPU.
Zenfone Max comes with a 13 Megapixel f/2.0 rear camera with Dual LED, Real Tone Flash and Laser Autofocus. For selfies , it comes with a 5 Megapixel Pixelmaster wide angle front camera. It with 32GB internal storage, which can be further expanded upto 64GB via MicroSD card.
Its connectivity options include 4G, LTE, 3G, HSPA+, GPRS/EDGE, Wi-Fi802.11 a/b/g/n, GPS/AGPS, NFC, GLONASS, Bluetooth, and Micro-USB. It packs a 5,000 mAh battery which offers 37.5 hours of talktime and 914 hours of standby time. It comes with fast charging through it can be charge upto 60 percent in 40 minutes.
Asus ZenFone Max ZC550KL runs on Android 6.0.1 Marshmallow with a layer of Zen UI. It is a dual sim device with dual standby support.
Asus ZenFone Max ZC550KL Key Specifications:
- 5.5 inch HD Screen
- 1.5GHz Octa core processor
- 2GB/3GB RAM
- Adreno 405 GPU
- 13 Megapixel rear camera with Dual LED flash
- 5 Megapixel front camera
- 5,000 mAh battery
- 16GB internal storage, expandable upto 64GB
- Android 6 Marshmallow with a layer of Zen UI
Asus Zenfone Max price in India is Rs. 9,999 for 2GB RAM model, while the 3GB RAM model is priced at Rs. 12,999. It comes in Black, Aqua Blue and Orange colors. The 2GB RAM model is Flipkart Exclusive and 3GB RAM model is availble on Amazon, Flipkart, Snapdeal, and Asus stores.
Commenting on the launch, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “Zenfone Max has been one of our star products. The product features including its long battery life, ability to be a portable charger for other devices, stunning good looks and an affordable price resonated well with our audiences and helped us deliver our promise of making luxury affordable. The enhanced version of the Zenfone Max with a brand new processor, increased memory and more personalization options helps us stay true to our ethos and offer an extremely cost-effective high-end luxury product.”