Blueair, a Swedan based company has launched two new range of Air Purifiers in India. The company has launched Blueair Blue and Classic range of Air Purifiers in India.
The Blueair Blue is available now from INR 22,990, and the Blueair new smart Classic is available from INR 55,000. It is available via select offline stores across India.
Blueair has expanded its retail network in Delhi and Mumbai, which will be rolled out into other major cities across the nation in the coming months.
“Our mission at Blueair is to help Indian women, children and men confront the health challenges posed by rising air pollution by giving them access to the best air cleaning technologies that can create safer indoor havens,” said Girish Bapat, Blueair Director West and South Asia Region.
Girish said Blueair’s air purifiers, which are innovated in Sweden to put people in control of their own air quality with superior filtration efficiency, will now also be much easier to buy thanks to Blueair’s accelerating availability in multiple retail environments. He said the growth of Blueair has been extraordinary since the company launched its own organization in India almost two years ago. “Blueair is the brand leader in the premium segment of India’s fast growing air purifier market. The launch of our new Blue air purifier creates a tremendous opportunity to allow even more people to breathe clean air at home and to further strengthen our position in the Indian marketplace,” Girish said.