If you are planning to start a business or to expand your business, it is essential that you spend some money to create a website. This will help your business or brand get a better reachability and visibility and bring good results. Most companies today depend on digital marketing strategies to promote their brand, product, or service.
Gone are the days when businesses employed sales personnel to sell their products via door-to-door campaigning. Such situations are changed today and businesses, whether small or big,target customers across the globe using online marketing techniques. With well-designed websites, perfect domain names and top SEO techniques, they are successful in bringing heavy traffic to their website, which increase their rankings on the search engines.
There are several domain name service providers that offer the best services like domain registration, domain hosting, website building and website maintenance. They are one-stop solutions to all your website needs.
How to register a domain name?
To register a domain name, you need to first select an attractive and catchy domain name. You can either create or find a name by yourself, or get the assistance of a good registrar, which can get a perfect name and help you register it. To find the right name, the registrar can help you by providing a domain name search tool, which will let you know whether the name that you have selected is available or not.
Your domain name needs an appropriate extension to attract more visitors to your website. If most of your customers are located in a particular country, you can either opt for a ‘.com’ extension or a country-based extension. For example,if your target customers are located in Singapore, choosing an ‘.sg’ or ‘.com.sg’ extension is better to get more local customers to your website.
Once you have selected your name, you have to pay the registration fee to a particular registrar, who is authorized to register your name. A registrar who does the domain name registration should be ICANN accredited.
However, before you choose your registrar, ensure the following:
- Whether a specific registrar is genuine and listed on the ICANN registrars’ list
- If they are charging reasonable fees
- Whether they ask extra money for the domain name transfer
- If they charge extra for uploading your details on the registry
- Check the feedback and review of customers
Once you pay the registration charges, the registrar will register your domain name and upload your data on the registry. Once it is uploaded, your website name and other details will be available to the public. However, it is advisable to safeguard your domain name by buying security protection by paying extra money, which is available with your service providers.
Choose an all-inclusive service provider
While registering your domain name with a registrar, it is a good idea to employ the same registrar for your webhosting and web-building needs. This will help you access all your web related activities under one account, which will be very easy and convenient. You do not need to maintain two accounts separately for registration and website hosting.
Apart from domain name registration, the best webhost company also offers other services such as strong technical support and weekly automated backups. You can avail the website hosting services starting from basic shared hosting and cloud hosting to dedicated servers at a reasonable subscription plan.