Asus has launched a high end variant of Max smartphone in India called Asus Zenfone 3 Max ZC553KL. The smartphone is launched with a price tag of Rs. 17,999.

Asus Zenfone 3 Max Peter Chang

Asus Zenfone 3 Max ZC553KL features a 5.5 inch Full HD ( 1920×1080 pixels) IPS Display protected with 2.5D Corning Gorilla Glass 3. It is powered by a 64-bit 1.5GHz Octa-core Qualcomm Snapdragon 430 Processor with 3GB of RAM. For graphics, it comes with Adreno 505 GPU.

Zenfone 3 Max ZC553KL comes with a 16 Megapixel rear camera with LED flash which comes with 64MP Super Resolution. For selfies, it comes with a 8 Megapixel front camera. It comes with 32GB internal storage, which can be further expanded via MicroSD card.

Its connectivity options include 4G, LTE, 3G, HSPA+, GPRS/EDGE, Wi-Fi802.11 a/b/g/n, GPS/AGPS, NFC, GLONASS, Bluetooth, and USB Type-C. It packs a 4,100mAh battery with fast charging. It comes with Fingerprint sensor on its back side.

Asus Zenfone 3 Max runs on Android 6 Marshmallow with Zen UI 3. It comes with Hybrid sim slot.

Asus Zenfone 3 Max ZC553KL Key Specifications:

  • 5.5 inch Full HD IPS screen
  • 1.5GHz Octa core processor
  • 3GB RAM
  • Adreno 505 GPU
  • 16 Megapixel rear camera with dual LED Flash
  • 8 Megapixel front camera
  • 4,100 mAh battery
  • 32GB Internal storage, can be expanded
  • Android 6 Marshmallow

Asus Zenfone 3 Max ZC553KL price in India is Rs. 17,999. It comes in Titanium Gray, Glacier Silver, Sand Gold colour options. It will be available in India from November end.

Commenting on the launch, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “We understand the needs of the mobile consumers who are constantly on the move and require access to everything at the tip of their fingers. Through Zenfone 3 Max, we have been able to combine high-end aesthetics, a great photography experience, as well as a battery that ensures that users can enjoy their smartphone experience for longer durations without having to look for a plug point.”