Idea Cellular has rolled out Aadhaar based e-KYC sim activation across its service centres in India. The electronic – Know Your Customer (e-KYC) bases sim activation is rolled pan India by the operator.
The e-KYC solution allows users to avail instant verification using their ‘Aadhaar’ Number which enables quicker SIM activation. The facility for enabling biometric verification of customers is being rolled out across all exclusive Idea stores. It will be extended to multi-branded prepaid outlets in phases.
Speaking about the initiative, Mr. Navanit Narayan, Chief Service Delivery Officer, Idea Cellular said, “The roll-out of paperless and completely digital mode of customer acquisition based on ‘Aadhaar’, is in line with Idea’s customer centric approach. It will ensure quicker customer acquisition and greater convenience for new customers. This is also a step towards achieving a greener environment through reduced paper usage and is key to enabling the vision of Digital India by facilitating many e-Governance services to be rolled out in future.”